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The Skinny: This non-profit group dedicated itself to improving Cleveland's environment, primarily through education and by promoting personal responsibility. Its newsletter informed supporters of tree-planting events, provided tips on how to "reduce, reuse and recycle" and acknowledged donors.

Style: "Newsy"

Excerpt:

City Side Gardens Get Facelifts

With their redwood signs and lush greenery, Clean-Land's City Side Gardens have earned a great deal of attention as beautiful, established Cleveland landmarks. But something is new. Many of the sites city-wide were treated to some new perennials and ornamental grasses last year.

"We're always experimenting with plant material, testing which do well and which don't," said Jim Dittoe, Clean-Land horticulturist. "In tough urban conditions, we sometimes have to try many different varieties before we hit on something that works for the long term."

"Also, we wanted to add some variety and personality to the gardens," said Dittoe. "The new perennials were a nice touch." Some of last year's success stories: black-eyed Susan, maiden hair grass, fountain grass and Autumn Joy sedum."

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